Dr. 马修·“马特”·布拉斯卡
教育
- Ph.D. - Sport Management, Indiana University - 2014
- M.S. - Sport 政府, Georgia State University - 2011
- B.S. - Sport Management, York college of Pennsylvania - 2007
教学的兴趣
- Sport Marketing, Sport Facility, Sport 沟通
研究兴趣
- Research within the sport communication and marketing field. Specifically, its relation to event marketing and management and athlete brand personality.
Dr. Matt Blaszka is an Assistant Professor and the Sport Management 研究生 and Internship Coordinator. Prior to joining the Sport Management program in 2014, he spent one year teaching at his alma mater York College of Pennsylvania. He earned his PhD in Sport Management at Indiana University under the direction of his advisor Dr. 帕特里克·沃尔什. Prior to earning his PhD, he earned his Masters of Science in Sport 政府 at Georgia State University and his Bachelors of Science in Sport Management from York College of Pennsylvania. Blaszka currently resides in Bloomington, Indiana where he is the Director of Community 足球 and Outreach for the Cutters 足球 Club.
PhD – Sport Management, Indiana University, 2014
MS – Sport 政府, Georgia State University, 2011
BA – Sport Management, York College of Pennsylvania, 2007
最近的出版物:
Vooris R., Blaszka, M., & 巴内特,年代. (accepted pending revisions). Understanding the Wearable Fitness Tracker Revolution. Journal of the Sociology of Leisure, XX, XX
沃尔什,P.克拉维奥，G.罗斯，S.D., & Blaszka, M. (接受). Why teams rebrand: Uncovering the motives and process of team rebranding initiatives. Journal of Applied Sport Management. XX, XX
Blaszka, M., Cianfrone B. A., & 沃尔什,P. (新闻报道- 2018年). An analysis of collegiate athletic department social media practices, strategies, and challenges. Journal of Contemporary 体育运动, 12, XX.
尚德,M. H., & Blaszka, M. (2018). 23 Players, 23 Voices: An Examination of the U.S. Women’s National 足球 Team on 推特 During the 2015 World Cup. 沟通 & 体育6 175-202.
Blaszka, M.沃尔什，P.克拉维奥，G. C, & 威廉姆斯,. S. (2017). A new approach: Measuring athlete brand personality on 推特. Global Sport Business Journal, 5(2), 1-18.
威廉姆斯,. S.怀特，B. K., & Blaszka, M. (2017). Creating brand loyalty via social media: Examining the relationship between U&G and brand loyalty in the fitness sector of the sport industry. 国际 Journal of Sport Management, 17, 1-20.
最近的报告:
沃尔什,P. T., Blaszka, M.迪丝，W., & 盖洛威克. (2018年4月). March Madness U: Examining the promotion of collegiate basketball teams on university 推特 accounts during the NCAA Tournament. Presented (free communication) for the 11th Summit on Sport 沟通. 布卢明顿,.
Blaszka, M. & Witkemper C. (2017年11月) A decade later: Social media and sport research review. Presented (free communication) SMAANZ. 澳大利亚黄金海岸.
Blaszka, M., 方式,W.沃尔什，P. T., & Witkemper C. (2017年11月). The Madness of it all: Examining the brand personality of the official sponsors of the NCAA during March Madness. To be presented (free communication) for the Sport Marketing Association Conference. 波士顿
沃尔什,P.克拉维奥，G. C., & Blaszka, M. 2月(2017). 他们做了什么? Examining consumer response to the rebranding of team logos. Presented (free communication) for the Global Sport Business Association Conference. 科苏梅尔、墨西哥.
Blaszka, M. & Pantaleoni,. (2017年4月). It’s an ARMageddon: The Snapchat life of former NFL punter and current fitness guru Steve Weatherford. Presented (free communication) for the 10th Summit on Sport 沟通. 凤凰城,阿兹.
Witkemper C.佩戈拉罗，A., & Blaszka, M (2017年4月). The evolution of hashtags at sport mega-events: A longitudinal examination of uses and users. Presented (free communication) for the 10th Summit on Sport 沟通. 凤凰城,阿兹.
Director of Cutters Community 足球 and Outreach, 布卢明顿,
Social Media, social media marketing, athlete brand personality, team branding